CTT Correio Verde

This academic project focused on creating a promotional image for the Portuguese Green Mail service, offered by the national post office (CTT). The service provides pre-paid packages that do not require weighing, simplifying the mailing process. The brief required creating an outdoor and MUPI (Urban Media Panel) design that conveyed the core benefits of the service: functionality, speed, and cost-effectiveness. The tagline “Weight is not a problem. No need to weigh, just close and send it” was illustrated by depicting an anchor being gently carried by silk fabric, symbolizing the ease and convenience of sending packages without worrying about weight.